Understanding Generation Z & 10 Ways to Win Gen Z Over
Understanding Generation Z & 10 Ways to Win Gen Z Over.
Every business, college, and university needs to figure out how to better engage and market to Gen Z. Gen Zers are bold and, which is especially evident in the trends they’re driving on TikTok, Instagram Reels, and other social media platforms.
his generation is 60 million strong. Oh, and they have a spending power of over $140 billion.
Gen Z has more information available to them than any generation before and they know how to access this info — quickly! But here’s the thing: they don’t want to be sold to.
