Graphic Design

Graphic Design

Captivating design as unique as your brand

First impressions are everything. What is your brand’s design saying to your audience?

Let's chat about your graphic design & branding strategy

Stand out from the crowd with designs that “hit different.”

People are visual — and if your design doesn’t shout your brand loud and proud, your buyers can easily move on to your competitors. You only have 3 seconds to grab someone’s attention and hold it. 

Your digital appearance is your online identity — and we can help your brand’s look be as exceptional as the products/services you offer. 

At Ellison Ellery Consulting, we take the time to understand your brand and goals. We have the expertise to deliver graphic design that will win your audience over your competition and showcase your brand’s true identity to the world. 

Compelling visuals in your repository of sales enablement content and advertising assets will help your brand communicate consistency and trust — and make you irresistible to your future buyers.

Our Approach to Graphic Design

Understanding Your Brand

Our team will take the time to understand the existing style of your brand and what your goals are with new graphic design projects. We take into account any style guides and work with you on iterations throughout the process.

Increasing Brand Awareness

Consistency is key, and putting your brand out there is critical to building an audience. And the first thing your audience sees matters the most, especially since their attention is constantly being pulled in a million directions. Exceptional design that’s consistent across all content helps elevate your brand to the next level and leaves an impact your buyers won’t forget.

Communicating Complex Themes

There’s a fine balance between simplifying a complex idea and creating something visually appealing that isn’t too visually demanding. We’ll help your brand get it right so you can keep moving prospects down the sales funnel with ease.

Driving Higher Conversions

With eye-popping sales enablement content, your brand is sure to stand out and reel in more customers. From social media posts and ads to lead magnets and web design, we offer a myriad of options and cater to your goals and needs.

Our Graphic Design Services

Years of design expertise — so you don’t have to spend years figuring it out yourself.

Lead Nurturing

Newsletters, emails, website page thumbnails and YouTube thumbnails, social media cover images, mini infographics, and more.

Sales Enablement

Infographics, presentation decks, lead magnet giveaways, email headers, landing pages, and more.

Advertising

Car wrapping, billboards, brochures, social media ads, apparel, videos, business cards, and more.

Website

Icons, logos & identity packages, website wireframes, website mockups, and more.

The EEC Difference 

Our team consists of marketing veterans, advertising professionals, paid media wizards, inbound marketers, Gen Z-ers, and storytellers. Marketing (and advertising) at its core is a personal medium, and we’re bringing the human factor back to an industry that often forgets it.

Our #1 promise is that we’ll always work to truly understand your business and your customers, with the goal of creating seamless digital experiences that will delight your prospective buyers. 

 We have the technical know-how needed to execute campaigns, craft end-to-end digital experiences, and drive more traffic, leads, and revenue to your business — but know-how only takes an agency so far. That’s why we’ve also cultivated our soft skills (like listening, critical thinking, and a good amount of common sense) to make us a well-rounded partner you actually want to meet with on a regular basis.

Selling With Your Story

Clarifying your message through brand storytelling is the key to truly engaging your customers.
... And we help your customers become the heroes of their own stories. We make sure all of your marketing efforts are fueled by your story, helping to build meaningful relationships and expedite the buyer’s journey. And we ensure both your marketing and sales teams are completely aligned on your brand’s story so that it shines through in each step of your funnel.

Bringing Customers to You With Inbound Marketing Strategy and Tactics

Buyers are now in control — the days of chasing leads are gone.
You now need to actually attract buyers into your funnel, building a long-term relationship with them so that they become more sales-ready over time. Our inbound strategy is driven by understanding your buyers’ pain points and what drives them to buy. We focus on providing value to your buyers first and making them more sales ready before engaging them to buy your product or service. Only 1-3% of buyers are ready to buy right now — we create a strategy to engage the other 97% until they’re ready.

No More Random Acts of Marketing

We don’t believe in random acts of marketing.
By conducting in-depth research to define your audience and understand their true desires, we help you reach, attract, and retain high-quality, buyer ready customers with strong lead nurturing tactics. Lead nurturing can work through email and text as well as re-messaging campaigns on Facebook, LinkedIn, Google, and more. We orchestrate well-thought-out campaigns across marketing and sales channels to create a seamless buyer’s experience that delights! ​

Reaching Your Goals With Data-Driven Strategy

Having worked with companies just like yours, we have a store of valuable data insights that guide the way we do things.
We are also firm believers that you can’t improve what you don’t measure, so we carefully track your results — especially which ads, landing pages, content, (and more) lead to sales — to help you refine your marketing strategy. And we also understand not everything can be attributed... but it’s still worth taking on creative endeavours, like a thought leadership strategy. We understand marketing is as much of a science as it is an art.

Our Process for Graphic Design

Marketing Performance Assessment
Aligning your goals with our strategy, we’ll use our data-driven approach to create a strategic plan for how your marketing can begin to generate more leads and revenue.

- Establishing your main goals and KPIs
- Creating a roadmap with milestones
- Agreeing on objectives and deliverables
1
Sales
Strategic Planning
Aligning your sales goals with our strategy, we’ll use our data-driven approach to create a strategic plan for how your sales team and processes can begin to generate more leads and revenue.

- Establishing your sales goals and KPIs
- Creating a roadmap with milestones with milestones
- Agreeing on objectives and deliverables
2
Sales
Success
Execution Phase
After we’ve agreed on a strategic plan, we’ll set the plan in motion. Expect true transformation and exciting results while we execute our strategic plan.

- Submitting agreed upon deliverables
- Creating and running campaigns
- Communicating with your team
- Adjusting campaigns and strategy as needed
3
Success
Testing & Reporting
Our process doesn’t stop once we’ve accomplished the deliverables. We constantly test the success of our initiatives and tweak as needed, also providing your team with insightful reports about the results of our work.

- Testing for optimization and troubleshooting
- Reporting on project/campaign success
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Maintenance & Training Resources
We’ll make sure all campaigns and initiatives keep running smoothly (and driving you revenue!) during the maintenance stage. And, because you can never stay too ahead of the curve, we’ll provide you with timely, relevant, and actionable training resources to keep your team up to speed.

- Creating new content as needed
- Maintaining campaigns and initiatives
- Aggregating and sharing helpful training resources
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Marketing Agency Services

How are your Graphic Design efforts contributing to your company’s growth?

Schedule a brief discovery call to receive a complementary consultation for your business.